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Clif Bar 2 Mile Challenge Report

There was a little confusion on the start time for this event, but in the end I think it worked out well for everyone. The bus didn’t arrive until after 5pm, but from 3pm to 5pm would’ve been too hot to be enjoyable anyhow. I towed the bike trailer full of Muscle Powered goodies, and Kristy and Charlie rode the tandem. We rolled up sometime after 5:30 and were greeted by the usual cast of characters.

Clif Bar 2 Mile Challenge Tour
The 2 MC Tour Bus

The first order of business was to check out the Tour Bus. I imagined the bus as sleeping/living quarters for the crew, but the whole thing was designed for people to walk through and learn. Big screen computers and many informational signs were available from the back of the bus to the front. In case you’ve missed the message of the tour in previous posts, the 2 Mile Challenge is challenging people to use their bike for trips of 2 miles and less. Clif Bar says that 40% of U.S. urban travel is 2 miles or less, so it’s pretty easy to imagine the huge savings in money and energy consumption we’d all realize if we all rode our bikes more. Not to mention the cleaner and friendlier neighborhoods we’d create. The bus and crew were here to help people accomplish this task. Getting out of your car and using your bike more IS a challenge. The world and our minds are accustomed to using the car for everything, and it’s hard to make the leap.

Clif Bar 2 Mile Challenge Tour
Inside the Bus

There were some fun urban bikes out front to check out. The crowd favorite was the stretched townie. By pedaling the bike for just a minute or so, you could generate enough power to play the stereo on the back for several minutes at a pretty high volume. Pretty amazing really. Possibly even better than something the professor on Gilligan’s Island could come up with. You couldn’t even ride that guy’s bikes.

Clif Bar 2 Mile Challenge Tour
Playing the Tunes with Human Generated Power

Shortly after 7pm we got the movie Seasons started in the Community Center theater. We had a pretty good crowd at this point, and the big theater was great for watching this film. The movie focused on the mountain bike world of BIG AIR and INSANE SPEEDS. There were no insane climbs like we saw in Off Road to Athens during bike to work week. This movie was kind of on the other end of the spectrum. It was pretty entertaining though, and everyone seemed to enjoy it.

Clif Bar 2 Mile Challenge Tour
Gears Not Gas

Another great thing about the tour is that they helped us raise money for Muscle Powered. All the movie goers dug deep in their pockets and generously donated over $160 for bicycle advocacy in Carson City! Clif Bar kicked down some very nice merchandise to help offset the pain of the big donations, and everyone went home happy. Jerseys, hats, DVDs, socks. Great stuff!

Thanks again to everyone who showed up and helped promote this event. And thanks again to Clif Bar for coming to Carson City!

 
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Posted by on August 14, 2008 in bicycling, events, news

 

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Clif Bar 2 Mile Challenge Tour Comes to Carson City

The Clif Bar 2 Mile Challenge Tour Comes to Carson City on Wednesday, Aug 13th!

The promoters for the Clif Bar 2 Mile Challenge recently contacted Bike Carson to see if making Carson City a stop on their tour would be a good idea. I said YES! Carson City may not be big, but this is precisely why this campaign is such a good idea here. Whether you live or work in Carson City, many of your daily errands and trips can easily be done by bicycle or on foot.

Clif Bar 2 Mile Challenge
Photo courtesy of Clif Bar

Here’s a quote from Clif Bar:

Did you know 40% of US urban travel is 2 miles or less? Ride your bike to fight global warming. The bio-diesel powered Clif Bar 2MC bus will be onsite to help educate everyone on the benefits of riding your bike within 2 miles of your home or work to conduct errands versus driving! Those participating in the 2 mile challenge will help all of us cut down on our carbon footprints! Be sure to stop by and check out the bus and for your chance to win some prizes! While you’re here don’t forget to grab your Clif Bar sample to fuel up with.

Some of the details of the tour are still developing, but it looks like they will be setting up in the Mills Park / Community Center area. The Clif Bar 2MC crew wants to show a cycling film to raise some money for a local advocacy group. I thought admission donations would be a perfect fund raiser for Muscle Powered! The movie will be shown at the Bob Boldrick theater at the Carson City Community Center at at 7pm. The cycling film to be shown is Seasons, an independent biking movie from The Collective. Here’s a teaser:

Now here’s where I need YOUR Help! The Clif Bar 2MC crew is counting on us to promote this event! I’m going to need help with this, and won’t be able to do it all myself. I think the first thing we’ll need is a good flier to put up around town. Any volunteers? Please share your ideas here in the comments or send me an email at moserjd@gmail.com.

I think Carson City is well on its way to becoming a fantastic cycling city, and a successful event like this could go a long way for us! Let’s all work together to make this BIG.

To follow the progress of The Clif Bar 2MC tour, you can visit the Clif Bar Blog. Also visit the Clif Bar 2 Mile Challenge site to map your ride, take the challenge, and more.

I’ll give you more details as I get them!

 
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Posted by on July 28, 2008 in bicycling, events, walking

 

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